The women who have changed the monarchy
While no royal has surpassed the late Queen Elizabeth when it comes to popularity, some have challenged her when it comes to fame. First and foremost, the late Princess Diana, who even 25 years after her death remains more popular than both her former husband and the monarchy. And, after Princess Diana? Arguably — the Duchess of Sussex, Meghan Markle.
According to research conducted by Bonus Insider, the Duchess of Sussex is the most searched member of the Royal Family on Google, even surpassing the King by over 20 points. Following in the footsteps of her iconoclastic mother-in-law, Markle’s fame has not been built from flowing praise and popularity. From her outsider roots to her unwavering support for modern social causes, the Duchess of Sussex is paving a new path of royalty — one that her husband Harry, the Duke of Sussex, is striding resolutely by her side on.
The People’s Princess
To understand the iconoclasm of Harry and Meghan, one must remember their forerunner: Diana Spencer, Princess of Wales. Arguably, no royal member since King Edward VIII — who abdicated the throne in 1936 to marry American divorcée Wallis Simpson — changed the course of the House of Windsor more than Princess Diana.
With Diana came a new vision of royalty and frankly a harsh reality check on this old institution. Her infamous 1995 BBC interview in which she openly discussed her struggles with postpartum depression, bulimia, and her husband’s affair with Camilla Parker Bowles forever changed the public’s perception of the Windsors. No longer were they invincible members of a royal class. Through Diana’s brave discussion of her own struggles, she brought a sense of humanity and global sympathy for her situation.
But her trailblazing reformation of the House of Windsor didn’t stop there. Diana also used her fame to support provocative social causes. In 1987, as the HIV/AIDS epidemic gripped the world with fear, misinformation and homophobia, Princess Diana opened the UK's first purpose built HIV/AIDS unit that exclusively cared for patients infected with the virus at London Middlesex Hospital. At the opening of the unit, she shook the hand of a man suffering from the illness, publicly challenging the notion that HIV/AIDS was passed from person to person by touch. This simple but revolutionary use of the press confronted the rampant homophobia and stigmatization of HIV/AIDS patients — and made Princess Diana a champion of gay rights in the process.
The Duke and Duchess of Sussex
Harry and Meghan’s love story has been well documented from the beginning. But, the difference between the story told by the press and the story they would later tell in their Netflix docuseries Harry & Meghan illuminates the chasm between what the public sees of the royal family and what happens behind palace doors.
After the mistreatment and isolation Diana faced by the institution, Meghan’s initial acceptance by the Royal Family seemed to right past wrongdoings. With the Royal Family’s acceptance of Meghan — a previously divorced, half-Black, American actress from a middle class family — came a refreshing image of a monarchy finally embracing the modern world. But, Meghan’s treatment by the press quickly revealed the entrenched systems of oppression still present within the institution and the media relationships that support it. As revealed in Netflix’s Harry & Meghan, as well as the Duke and Duchess of Sussex’s astonishing interview with Oprah Winfrey in 2022, many of the stories pitched to the press about Meghan were inaccurate or used to distract from unfavorable stories about more senior members of the Royal Family. This “invisible contract” with the Royal Rota, a pool of UK outlets with exclusive access to coverage of the royal family, is a relationship Diana also struggled with and which — many would argue — would lead to her untimely death.
But, the racial overtones of the press coverage dedicated to Meghan seemed to highlight even more insidious trends. Over time, race would become a major factor in the relationship between Meghan and the tabloids, which would fuel harmful stereotypes with headlines declaring she was “(almost) straight outta Compton.” Critics have said the media’s treatment of Meghan, which contrasted starkly to the often positive coverage given to her sister-in-law Kate Middleton, the Duchess of Cambridge, is at least partly explained by a lack of newsroom diversity in the UK. Regardless, it was the Royal Family's lack of protective response that highlighted the systemic inner workings of the institution's dependence on the press.
The New Royals