Basslines, Boundaries, and Big Energy

An interview with DJ Parrot

DJ Parrot’s sound is playful, eclectic, and deeply intuitive—built on her roots in European music and a commitment to authenticity. In this interview, she shares what Daytime Disco means to her, how she stays grounded in a male-dominated scene, and why women DJs are changing the emotional landscape of nightlife and beyond.

What inspired you to become a DJ, and how did your journey into the music scene begin?

I was inspired by seeing my friend DJ at a few festivals at the Russian Center on Sutter Street and wanted to do the same. My mom ended up buying me a little set up from Costco that came equipped with 1 turntable, 2 speakers, 1 pair of headphones and an app to create and mix songs. I have been a DJ since I was 12 years old, but finally decided to make it a career only 3 years ago.

Being a female DJ in a male-dominated industry can sometimes be challenging. Have you faced any unique obstacles, and how have you navigated them?

I have had men bash on my skill set because they can never be open-minded and creative like me. There is one person in the SF Bay Area scene that has been walking around tarnishing my name, but all I do is keep soaring higher. They keep talking about me, but I just look forward. I have had to deal with a lot over the past few months due to this person, but thanks to their negativity I have been growing to understand that not everyone can be positive like me. There may be men tarnishing women just because they don't want to see them make it, but it always depends on how you as a person learn to avoid/deal with it. As the saying goes; Haters are my motivators.

Daytime Disco by Seismic Sisters is all about celebrating music and community. What does this event mean to you, and how do you think it fosters inclusivity and creativity?

I believe that music is the only language that we all understand! I love the Glide foundation and helping people who need the most help but are too scared to ask. Music is great at bringing people together during hard and good times. I like to tell a story through my songs. A story of love, creativity and just being yourself. Because no matter what the world throws at you, even if you think everything is wrong, there is always a silver lining showing you that this is the path you need to take.

How would you describe your unique sound or style as a DJ, and what do you hope your audience feels when they hear your set?

I like to have bouncy and vibey sets. I like to read my crowd and play music that we all hear all the time but with a bit of spunk and funk. People know me for my eclectic choices of tunes. Growing up in a European household has opened my ears to many classic hits!

What are some of the key challenges or rewards of playing during the daytime compared to a nighttime set, and how do you prepare for a Daytime Disco event?

I prepare for the set the same way as all my other sets! I go to the venue a few weeks prior, check the vibe of the DJ and the crowd, and shazam a lot, like A LOT!! I like daytime and evening events the same. In the evening people are usually in need of more upbeat tunes, while during the day you can play a few slow tracks here and there! 

How do you think female DJs are reshaping the music scene, and do you see any shifts in the industry that empower more women to pursue DJing?

I see how the female sets are more in tune with what the crowd likes, they are more in tune with what your body craves when it dances, they are more in tune with the emotional level of DJing. Women are more nurturing, so their music comes out more from the soul rather than just what song to play next. I am happy to see artists like BLOND!SH and Sara Landry are making it in the DJ world by just connecting with their inner femininity and letting loose!

If you could share one piece of advice with aspiring female DJs or artists looking to break into the scene, what would it be?

If you are looking to start somewhere I highly recommend just reaching out to local DJ groups and asking them if they have any time or space to teach you a few things about DJing. I also highly recommend just buying a board from FB marketplace and testing it out to see if you are truly wanting to get into the craft! But never be afraid to reach out to whoever is your Idol and message them you want to DJ for them, because sometimes they will respond and it's an amazing feeling!

San Francisco’s Safe Harbor for Women

An interview with JeTon Carey, Senior Director of Women, Children, and Family Services at GLIDE

In the heart of San Francisco’s Tenderloin, GLIDE is a beacon of healing and transformation for women navigating trauma, poverty, and housing instability. We spoke with JeTon Carey, who leads GLIDE’s Women, Children, and Family Services, about how this vital organization fosters recovery, resilience, and radical love.

Could you share a bit about the origins of GLIDE and its core mission in supporting the San Francisco community?

GLIDE was founded in 1963 in San Francisco's Tenderloin district, originally to serve the city’s homeless population. Its core mission is to break the cycles of poverty, homelessness, and oppression. We continue that mission today.

Can you walk us through some of the key programs GLIDE offers that make a difference for women who have faced intimate partner violence, domestic violence, economic hardship, sex trafficking, and housing instability?

Glide offers critical programs such as housing support, mental health, trauma recovery support, economic empowerment and wellness programs aimed at women affected by intimate partner violence, domestic violence and sex trafficking. These initiatives focus on providing stability and rebuilding lives.

What drew you to work with GLIDE, and how has your role as Senior Director of Women, Children, and Family Services shaped your perspective on community service and advocacy?

Coming from a background where access to opportunities was limited, I’m passionate about working with those who face similar struggles every day. Being part of Glide is my way of turning my personal journey into a collective effort to lift others up and break cycles of poverty and neglect. I’m inspired by the work I get to do every day.

Could you share a story that highlights the positive impact GLIDE has had on the lives of women in the community?

A woman who had been trafficked found refuge in GLIDE’s programs. Over time, she rebuilt her life through counseling, job training, and supportive housing. Today, she’s a mentor for others, showing how GLIDE’s work truly transforms lives.

What are some of the biggest challenges GLIDE faces in delivering its services, and what are some of the most valuable lessons you've learned in your role?

One of the biggest challenges is securing consistent funding to meet the demand for services. A valuable lesson has been the importance of community partnerships and collaboration to ensure sustainable impact.

Women’s Center’s Team: Program Director Olivia Onek, Senior Director Je Ton Carey, and Case Manager Loria Price.

"Leading with love" is a powerful mantra for GLIDE. In your experience, how does this approach influence the programs and the overall environment at GLIDE?

Leading with love means showing women compassion and respect, creating environments where they can heal, grow, and thrive. Every woman deserves the support to step into her power.

For those in the San Francisco community who wish to support GLIDE’s work to support women, what are the most effective ways they can contribute?

The community can contribute by donating, volunteering, and advocating for policy changes that support our work here at Glide. Supporting GLIDE’s mission through these channels helps sustain its critical programs.

Looking ahead, what are some of the goals you have for GLIDE’s work, particularly in relation to supporting San Francisco women?

Our goal is to expand support for women in San Francisco by strengthening holistic programs that address housing instability, economic empowerment, mental health, and wellness. We aim to create comprehensive pathways that nurture women’s physical, emotional, and financial well-being, ensuring they have the resources, care, and opportunities to thrive in all areas of their lives.

On a personal note, how has leading these initiatives at GLIDE impacted you, and what keeps you motivated to continue this work?

Leading these initiatives at GLIDE has deeply humbled me and strengthened my commitment to social justice. Seeing the resilience and strength of the women we support inspires me every day. What keeps me motivated is knowing that, by working together, we can create lasting change and offer women the chance to rebuild their lives with dignity and hope. Their stories of transformation fuel my passion to keep pushing forward in this work.

To close, what message would you like to leave for our readers about the importance of supporting organizations like GLIDE and staying engaged in community service?

The work of organizations like GLIDE is a reflection of our shared humanity. When we step up to support those who need it most, we’re helping to break down barriers and build opportunities for all. Community service is a powerful reminder that we are stronger together, and that by lifting others, we lift ourselves!

The Frequency of Femme Power

An interview with DJ deep th0ts

From organizing women-centered parties in NYC to commanding dance floors with her powerful, emotional sets, DJ deep th0ts brings spirit and intention to every beat. We sat down with her to talk music as medicine, femme anthems, and the importance of creating safer spaces for self-expression and joy.

Stephanie Gancayco/DJ deep th0ts. Photo by Rod Rosete

What inspired you to become a DJ, and how did your journey into the music scene begin?

I'm blessed to have been exposed to great music from a super young age. Both of my parents are music lovers; my dad and his siblings are jazz musicians and my grandpa was a bandleader and music professor. So they would bring me to really legendary concerts and music was always playing in both my mom and dad's homes when I was growing up: soul, jazz, classical, opera. Legend has it that when I was born my grandpa saw my fingers and immediately declared "she'll be a piano player!" I took lessons for a few years as a kid but had a traumatic recital experience where I completely blanked out and choked mid-Beethoven and promptly quit! 

Delving into subcultures and underground scenes has always been my thing and is such a constant source of inspiration. I've always loved digging and finding new music and new artists across all kinds of genres. I started producing women-centered parties in NY in 2017 through my media brand, Hella Pinay, and a lot of my DJ/artist friends would always encourage me to DJ myself because of how much I love curating the vibe of a room and sharing music with people. To me, DJing is like composing in a way; so I guess it satisfies that drive to play music for an audience but without having to actually create it from scratch. More than anything, I DJ because music and dancing are how I connect to spirit and feel free.

Being a female DJ in a male-dominated industry can sometimes be challenging. Have you faced any unique obstacles, and how have you navigated them?

I'm honestly really grateful to say that I've only had one memorably negative experience with a male DJ I was on a lineup with. He treated me like I was dumb and didn't know what I was doing, but it was clear that he was acting that way because I'm "a girl" and I generally dress pretty young. I called him out to the promoter and he must have told the DJ because after his set he came up to me and was super mortified and apologetic. I accepted his apology but definitely let him know that I felt disrespected, and why. 

As a woman DJ—as with women in many professions, especially performers—I feel like there's still a lot of focus on looks that male DJs don't really have to deal with. Also it's funny to me that people are impressed if a woman can do something that's typically been associated with men in the past, like DJing or playing guitar or drums or whatever. I think it's unfortunate that women are often assumed to not be able to do things until they prove themselves otherwise. I just try to focus on putting forward my best and let the work speak for itself.

Daytime Disco by Seismic Sisters is all about celebrating music and community. What does this event mean to you, and how do you think it fosters inclusivity and creativity?

I love that it's not just a woman-focused event with wellness components, but one that also benefits the Glide Women's Center. It's so important to protect women and provide spaces and resources for their safety and support!

How would you describe your unique sound or style as a DJ, and what do you hope your audience feels when they hear your set?

That's kind of difficult because my style is super open format and can kind of jump all over the place in terms of musical genre. I guess what ties everything together is that my sound is based in electronic music and I'm usually telling a story or calling upon a particular feeling when I put sets together. Hopefully I'm taking the crowd on that journey with me! Honestly, I just play what I like and what expresses the emotions I feel at that particular point in my life (I'm a Scorpio haha) and I love when the audience feels the feels! I also love playing super femme power anthems - I love when women in the audience feel themselves and feel powerful and sexy.

What are some of the key challenges or rewards of playing during the daytime compared to a nighttime set, and how do you prepare for a Daytime Disco event?

I loveeeee day parties! They just have such a different vibe from nighttime clubs and raves. I feel like people who come through to day parties are super down to have fun and dance. Day parties always feel so cute and celebratory.

How do you think female DJs are reshaping the music scene, and do you see any shifts in the industry that empower more women to pursue DJing?

I think the fact that there's a lot more women DJs in general now is super encouraging to women wanting to break into the industry, and across all kinds of musical genres. I feel like social media has also created a lot of opportunities for DJs to get discovered, especially during the pandemic when so many DJs were streaming on Twitch and were able to build audiences there. There's so many incredible women DJ/producers who have even founded their own labels, like Nora En Pure and Sara Landry, who play major festivals and are absolutely killing it. It's always super inspiring to see them perform and have women like that to look up to.

If you could share one piece of advice with aspiring female DJs or artists looking to break into the scene, what would it be?

The same advice I give everyone, regardless of what their interest is: if you want to do something, just do it! Do it now. You don't have to wait until everything is perfect. Just try it out and see if you like it; if you do, practice more and do it again. The first time I DJ’d I was sooooo nervous because I'd only been DJing at home by myself for a couple of months and I was opening for four super talented, experienced DJs, and the party was packed. But they were all so encouraging, I really liked the music I was playing, and the crowd response was amazing! Practice, be yourself, believe in yourself, play what you love.

Stitching Change: Shannon Downey's Craftivism Revolution in 'Let's Move the Needle’

By Ariel Neidermeier 

Artists Give, by Shannon Downey

In a world where activism often feels overwhelming, Shannon Downey, the creative force behind Badass Cross Stitch, is stitching her own brand of revolution. Her new book, "Let's Move the Needle," arrives just in time for the 2024 election aftermath, and aims to elevate cross stitching from a craft-forward movement to one that places activism at its core, providing readers with the tools they need to become true change-makers. 

As a queer, anti-racist, feminist and anti-capitalist artist, Downey's unique blend of humor, creativity, and strategic activism has made her a standout voice in the craftivism movement. Her work challenges the status quo, amplifies marginalized voices, and proves that art can be a powerful catalyst for long-term societal transformation. 

We spoke with Downey about her vision for the future of craftivism, and how she's using needle and thread to stitch together a more just and equitable world.

 Mind the Gap, by Shannon Downey


1. Your book "Let's Move the Needle" focuses on art activism. How do you see craftivism evolving in the current political climate?

Honestly, I wrote this book to help push the movement towards a more rigorous and strategic approach to the activism portion of art artivism and craftivism. I see that craft has created a gorgeous gateway into activism for many (especially women) over the last decade and the momentum seems to only be picking up - especially leading into the election. “Let’s Move the Needle” exists to support those who are finding their way into activism through artistic mediums but don’t necessarily have the training or experience that would help them propel their projects, campaigns and outreach to the level of change making that they desire. 

2. As a prominent voice in the craftivist movement, how do you think creative forms of protest can amplify women's voices and concerns in today's political landscape?

I think anything unexpected or subversive draws attention. I am LOVING what I am seeing with so many people of marginalized genders using their creative talents to tell their stories and speak their truths. They are finding endless ways to do this through artistic mediums and their visual nature makes them ripe for social media. These digital tools allow for the mass spread of these messages which in turn inspires others to share their stories and truths. The ripples lead to connections. The connections lead to actions. The actions lead to change.

3. Your "Boys Will Be Boys" design drew significant attention. How do you choose which societal issues to address through your cross-stitch art?

I address whatever I feel called to address. I work in so many different movements that there is always something that needs to be addressed. I try to use my work to bring attention to the issues and most importantly, the actions people can take to address those issues. I really see my role as a recruiter and trainer of burgeoning activists. By shining a light on an array of issues, I am constantly able to bring new comrades into the fold. What might inspire someone might not be interesting to someone else. It’s about helping people find their passion on issues and providing them with the connections to movement leaders so that they can go forth and create change without reinventing the wheel.

4. Can you share an example of how your craftivism has directly impacted a social or political issue, particularly one affecting women's rights?

To be fair, I think all actions have an impact. That said, a more recent example is what I call philanthropic craftivism. When Roe fell, I gathered together 11 prominent craftivists and we developed a year-long fundraising campaign to support Abortion Access Front. The goal was to show up in a way that didn’t require much of the organization but would support them in developing consistent monthly donors. Too often when a major event like this happens, people throw a ton of money at those leading the work but then those donations fall off as people normalize the new reality or are distracted by other issues. I wanted to help stave that off. Each artist created a pattern and we started a pattern of the month club. For a year, anyone who donated at least $10 to AAF would get that month's download as a thank you. At the end of the year we turned all 12 patterns into a bundle and folks who donated over $60 could buy all 12. We were able to raise $5000 for AAF with little work on their end. More importantly, we were able to help folks understand the importance of consistent sustained giving. 

Pro Medical Procedures, by Shannon Downey

5. Your work often combines humor with serious messages. How important is this balance in engaging people with pressing societal issues?

It’s the most important in my opinion. If you can take a serious topic and find a way to infuse it with humor people are much more likely to spend a minute with it. If you, as a creator, feel like a bit of a safe space for people, they are much more likely to consider what you are presenting and stay curious versus immediately shutting down or jumping to anger. It’s all about deescalating especially in digital spaces.

6. In "Let's Move the Needle," you provide a toolkit for art activists. What's one key piece of advice you'd give to someone looking to start their crafting journey?

Start by articulating your why. Identify your mission and vision for the change you hope to create and then find people who are already doing the work and watch, listen and learn from them. 

7. How has your experience as a queer, anti-racist, feminist, anti-capitalist individual in the art and activism world shaped your approach to community building through Badass Cross Stitch? How did you land with such a badass name?

My community building is rooted in community organizing. I’m not interested in the communities I form being centered around me. They are centered around change making and around the collective. I think that is why so many people are so happy to be in these communities. In a world of influencers and multi-level marketing scams, I am truly here to offer up a different way of being connected. Folks may join in something I’m doing because they enjoy my work but they quickly realize that I’m not there to tell them what to do. I’m just there to support their visions. 

Badass is my favorite adjective. It seemed fitting and if we circle back to my previous answer…it was an unexpected and amusing combination of words. 

8. As an educator and activist, how do you envision art contributing to long-term societal change?

I Pledge Allegiance, by Shannon Downey

Art has led change since the beginning of time. It has shaped culture, beliefs and attitudes. It exposes people to new ideas and new feelings. It demands to be seen and considered. It is an excellent mechanism for building and organizing community. Art uplifts and centers stories and lived experiences that are often silenced. Art is a powerful vehicle for communication across languages and cultures. It is an equalizer. Creating art changes your brain and softens your heart. Art changes society even when that is not the goal.

9. Can you discuss a moment when your work as Badass Cross Stitch challenged or changed your own perspectives on activism?

My approach to my digital spaces has evolved profoundly over the last decade as Badass Cross Stitch. I saw how quickly my work and words could impact people’s behaviors and how they interacted with each other particularly online. When I got started I didn’t realize just how careful I needed to be to ensure that I wasn’t contributing to the bad behavior that we see everyday on social media. I spend an inordinate amount of time considering what I am going to make, how I am going to express myself, what I’m going to ask of people, and how I will manage discussion before I post something. It’s exhausting but it is also absolutely required to ensure that I am not feeding people’s bad wolf. 

Shannon Downey, Badass Cross Stitch, artist and activist

10. Looking ahead, what's your vision for the future of craftivism in the ongoing fight for women's rights and equity?

It is my hope that everyone in the craftivism space will take an even more rigorous approach to their activism. I would love to see the movement go from craft-forward to activism with a side of craft. 

You can learn more about Downey and her work by visiting her website and following her on Instagram, Patreon and Substack. 

Aspiring craftivists should also take note of Shannon's 4th annual craftivism grant, a fantastic opportunity to kickstart your own activist art project. Applications open on October 1st and close on December 20th. For more information and to apply, visit badasscrossstitch.com/communityprojects/craftivism-micro-grant.

Shannon Downey aka Badass Cross Stitch is an artist, activist, craftivist, community builder, and general instigator. She moves people from passive consumers of art into engaged creators. Shannon leverages craft-based art forms to bring people together and offers them opportunities to transition from makers to change makers. Her work is about telling the truth and confronting harsh realities while simultaneously inspiring radical hope and a vision for what is possible.

Life in Seven Songs: Exploring the Soundtrack of Extraordinary Lives

What songs tell your life story? If you’ve ever found yourself belting out a tune in the shower or swaying to a melody that brings back memories, then you’ll love "Life in Seven Songs." This new podcast from the  The San Francisco Standard invites fascinating individuals to share their intimate biographies through the soundtrack of their lives, revealing how music shapes who we are.

A Deep Dive into Personal Narratives

Hosted by Sophie Bearman, "Life in Seven Songs" features bi-weekly episodes where guests share seven songs that mark significant milestones in their journeys. From trailblazing comedians like Margaret Cho to influential politicians like London Breed, each episode offers a unique perspective on the interplay between music and personal growth.

From Nude Dancer to Theater Icon: Rhodessa Jones' Musical Journey

We recommend starting your musical journey with a standout episode featuring Rhodessa Jones, a celebrated performance artist, activist, and theater icon. Jones takes listeners on a captivating journey from her days as a nude dancer to becoming a groundbreaking force in theater. Through seven carefully chosen songs, she reveals how music has shaped her extraordinary life and career, offering intimate insights into her artistic evolution and social activism.

Tune In to Musical Biographies

"Life in Seven Songs" premiered on June 18th and is available wherever you get your podcasts. For more information and to listen to Rhodessa Jones’ inspiring episode, visit lifeinsevensongs.com. Don't miss out on this musical journey through the lives of extraordinary individuals!

SEISMIC SISTERS GIFT SHOPPING GUIDE 2024: Products Made and Curated by Women

Here at Seismic Sisters, we love to support women-owned businesses. Each of these women-owned businesses offers not only lovely products but also meaningful stories and values that make their goods extra special. Shop these local gems to give gifts that are beautiful, thoughtful, and perfect for the holidays!

Curated by Tumay Aslay.
Cover image courtesy of Taylor Jay

Taylor Jay

Taylor Jay is an Oakland-based, woman-owned fashion brand that celebrates comfort, inclusivity, and sustainability. Founded by Taylor Jay in 2014, the brand focuses on designing chic and versatile pieces that empower women of all shapes and sizes. Perfect for the holidays, Taylor Jay’s cozy yet stylish pieces make thoughtful and sustainable gifts for the fashion-forward women in your life.

SHOP

The Latch Key

Whitney Sharpe, founder of The Latch Key, crafts stunning ceramics inspired by meditation and mindfulness. Her handmade pieces—ranging from delicate jewelry to functional home décor—bring a sense of calm and intention to any space. Whitney’s work is deeply personal and artistically inspiring, making her ceramics ideal for gifting this holiday season. Whether you’re shopping for a minimalist or an art lover, The Latch Key offers truly memorable options.

SHOP

Three Babes Bakeshop

Anna and Lenore, childhood friends and bakers extraordinaire, created Three Babes Bakeshop out of a shared love for food and community. Their dedication to using organic, seasonal ingredients shines in every pie they bake, from traditional apple to indulgent bourbon pecan. What sets them apart is their deep commitment to sustainability and social justice, making their bakery a destination for conscious foodies. With their pies packed in charming, reusable wooden boxes, these sweet creations are a perfect addition to holiday celebrations or as gifts for those who appreciate quality and care.

SHOP

The Foggy Dog

Founded by Rose Shattuck, The Foggy Dog redefines pet accessories with style and purpose. Each product—whether it’s a chic dog bed or a colorful bandana—is made in the USA using eco-friendly materials. Beyond creating functional, fashionable pet goods, Rose is passionate about giving back, with every purchase supporting animal rescue efforts. Perfect for pet lovers, their beautifully designed items make thoughtful holiday gifts for anyone who loves their furry companion as much as family.

SHOP

Farmgirl Flowers

Christina Stembel’s Farmgirl Flowers brings a fresh, sustainable approach to floristry. Known for their signature burlap-wrapped bouquets, Farmgirl focuses on using locally sourced blooms to reduce waste and support American farmers. Christina’s innovative model has transformed the flower industry, offering eco-friendly arrangements that are as stunning as they are sustainable. A bouquet from Farmgirl Flowers is a meaningful gift for spreading holiday cheer, with each one embodying thoughtfulness and care for the planet.

SHOP

Iyoba

When founder Efiya Asabi couldn’t find natural remedies for her son’s eczema, she began creating her own, leading to the birth of Iyoba. Her handmade, plant-based skincare line features luxurious soaps, body butters, and hair care products, all crafted with love and eco-consciousness. Efiya’s mission goes beyond skincare, emphasizing wellness and sustainability in every product. Ideal for gifting, Iyoba’s offerings provide a perfect opportunity to treat loved ones to natural, handcrafted self-care this holiday season.

Shop

Rare Device

Rare Device, founded by Rena Tom, is more than a store—it’s a celebration of creativity and community. This beautifully curated shop features unique, artist-made goods ranging from handmade ceramics to quirky greeting cards. Rare Device is the perfect destination for finding one-of-a-kind holiday gifts that support independent artists and add a touch of charm to anyone’s home or life. If you’re looking for something truly special, this is the place to shop.

SHOP

Alyssa Nicole

Alyssa Nicole, founded by Alyssa and Sonia Casares, is a luxury fashion line that celebrates craftsmanship and feminine elegance. Every piece in their demi-couture collection is meticulously handmade in San Francisco, making it a true work of art. From timeless dresses to ethereal accessories, Alyssa Nicole’s creations are ideal for anyone who appreciates high-quality, slow fashion. This holiday season, gift your loved ones a piece that’s not only beautiful but also tells a story of artistry and dedication.

SHOP

Aplat

Shujan Bertrand’s Aplat embodies sustainability and thoughtful design. Inspired by the art of origami, Shujan creates zero-waste culinary totes, reusable wraps, and accessories that bring elegance to everyday life. Aplat’s products are perfect for eco-conscious friends or family members who love to cook, entertain, or simply live sustainably. These beautifully crafted goods make practical yet stylish holiday gifts that align with values of waste reduction and mindful living.

SHOP

Monastery Made

Athena Hewett’s Monastery Made blends her Greek heritage with modern skincare expertise to create a line of botanical, minimalist products. From cleansing oils to hydrating serums, each item is designed to simplify skincare routines while delivering luxurious results. Perfect for anyone seeking radiant, healthy skin, Monastery Made offers holiday gifts that encourage self-care and relaxation. With elegant packaging and artisanal quality, these products are a joy to give—and receive.

SHOP

Seismic Sisters does not endorse any of the Seismic Sisters Gift Guide products or services nor does it guarantee the quality, merchantability, appropriateness or availability of the products or services listed in the Seismic Sisters Gift Guide (or any other products or services sold on the linked websites).

The links are only provided as a courtesy to allow access to the referenced sites. It is your choice whether or not to purchase such gifts or services. Seismic Sisters will not make any money from the sales of the products and services and does not have any financial relationship with the linked sites.

Suffs: The Broadway Triumph Celebrating Women's Suffrage and Empowerment

By Polina Smith

In the vibrant Broadway musical "Suffs", composer and writer Shaina Taub takes center stage as Alice Paul, embodying the spirit of The Suffragists in their relentless pursuit of voting rights. This groundbreaking musical not only celebrates monumental changes in feminist history but also brings to light crucial aspects often overlooked. Premiering on Broadway April 18, 2024, after an initial sold-out run at the Public Theater, "Suffs" captivates audiences with its relevance and essential message.

The genesis of "Suffs" traces back to 2014, when Shaina Taub confronted her own lack of knowledge about the 19th Amendment and the fight for women's suffrage. Inspired by the resilience and determination of the suffragists, Taub embarked on a mission to illuminate their stories, recognizing the inherent theatricality of their struggle. She passionately believes that revisiting history is crucial to empowering women in the ongoing fight for equality.

But "Suffs" is not just a celebration of victories; it delves into the complexities and challenges of the suffrage movement. The rivalry between Alice Paul and Carrie Catt, portrayed with nuance and depth, highlights the tensions within the movement, while addressing racial disparities underscores the struggles faced by marginalized women. Through compelling storytelling, "Suffs" presents a nuanced portrayal of human character, showcasing both virtue and flaw in equal measure.

Shaina Taub's vision for "Suffs" extends beyond the stage, aiming to inspire audiences and ignite conversations about gender equality. With an all-female crew behind the scenes and the influential backing of Hillary Clinton and Malala Yousafzai, the show becomes a powerful platform for social change. Clinton, a stalwart advocate for women's rights, emphasizes the importance of honoring the sacrifices made by suffragists and recognizing the ongoing struggle for equality.

The "Suffs" message resounds loud and clear: "Keep marching" towards a future where gender equality is not just a dream but a reality. With its compelling narrative and powerful performances, "Suffs" serves as a poignant reminder of the progress made and the work that lies ahead in the pursuit of justice and equality for all.


Learn more about Suffs and find tickets at: https://suffsmusical.com/

About the author: Polina Smith is a talented theater producer and staff writer for Seismic Sisters.

Healing Hobbies & Fun Distractions

By Ariel Neidermeier

In the ongoing quest for justice and gender equality, it's vital we remember that the revolution isn't just fought on picket lines or at the ballot boxes; it's also nurtured in the quiet moments we spend recharging and centering ourselves. 

Studies have consistently shown that cultivating hobbies can enhance mental well-being, reduce stress, alleviate symptoms of depression, and uplift our spirits by activating the brain's reward pathways, producing feelings of happiness and satisfaction. Below, we invite you to explore a carousel of hobbies that promise not just relaxation but rejuvenation. Whether it's the focused calm of punch needling or the collective empowerment of wellness groups, each hobby offers a unique pathway to maintain our inner resilience. Remember, in the tireless fight for equality, taking time to soothe your spirit is not an indulgence—it's an act of rebellion. Rest, too, is revolutionary! 

Pottery 

There's something profoundly grounding about pottery. Shaping clay with your hands connects you to the earth and centers your spirit. Pottery demands focus and presence, pulling practitioners into the moment—a therapeutic break from the hustle of daily life. The end product, whether perfectly symmetrical or charmingly lopsided, stands as a testament to the calming power of this ancient art.

Pottery studios in San Francisco: 

Walking Clubs 

Walking not only improves physical health but also clears the mind and uplifts the spirit through natural scenery and fresh air. Participating in a walking club adds a communal aspect, providing support and motivation that can make the experience even more rewarding. It’s a chance to connect with others, share stories, and build community, all while enjoying the therapeutic benefits of being outdoors.

Walking clubs in the Bay Area:

Wellness Gatherings 

Wellness gatherings are a sanctuary for those looking to nurture their holistic health. These events can range from group meditation sessions to workshops on nutrition and mental health. Participating in wellness gatherings allows individuals to step away from their routine stresses and focus on personal growth and self-care in a supportive, communal environment. They offer tools and practices that not only soothe but also empower attendees to maintain their well-being beyond the gathering.

Wellness gatherings in San Francisco: 

Dance Classes

Dance classes offer a dynamic escape where you can express emotions through movement and rhythm. The physical activity of dancing releases endorphins, boosting your mood and decreasing stress levels. Beyond the biochemical benefits, dance fosters a sense of connection and joy, whether through the syncopation of a salsa beat or the grace of ballet. It's not just exercise; it's an exhilarating celebration of what your body can do, and can be a powerful antidote to both physical and emotional stress.

Dance studios in San Francisco:

Punch Needling 

Punch needling offers a rhythmic, tactile activity that can be both meditative and creatively satisfying. This craft involves poking a special needle through fabric to create loops of yarn to create in beautiful textured patterns. The repetitive motion can be soothing, helping to ease the mind and reduce stress. As you focus on the colors and patterns, punch needling allows a momentary escape, channeling anxieties into stunning pieces of textile art.

Punch needling resources:

Spotlight on Sisterhood: San Francisco's Summer 2024 Arts Guide

By Polina Smith

Whether you're a Bay Area local or plotting your summer escapade, get ready to immerse yourself in San Francisco's vibrant arts scene, where the spirit of sisterhood reigns supreme! From colorful murals to groundbreaking performances, the city is bursting with creativity, showcasing the talent and tenacity of female artists.

Image by SF Tourism Tips

Navigating this artistic wonderland is a breeze this summer, with a plethora of events and showcases celebrating the resilience and innovation of women in the arts. So, let's embark on a journey through San Francisco's cultural landscape and discover the gems that await us!

The Heart of San Francisco's Summer Arts Scene

While women continue to carve out their space in the art world, where they are still woefully underrepresented in public spaces, San Francisco's cultural scene is buzzing with female-driven initiatives that challenge the status quo. From intimate theaters to cutting-edge galleries, these spaces serve as platforms for amplifying women's voices and experiences.

Ventures like Brava Theater and Dance Mission Theater aren't just venues; they're sanctuaries for storytelling and self-expression. At CounterPulse Theater, expect to be transported to new realms of imagination, where art intersects with activism and community engagement.

And let's not forget about galleries like SOMArts and the Yerba Buena Center for the Arts, where women's art takes center stage, inviting us to explore the myriad facets of femininity and identity.

Image by Yerba Buena Center

  • Brava for Women in the Arts

Brava! For Women in the Arts is a beacon of inclusivity, celebrating artistic expression from women, LGBTQIA+ individuals, and marginalized communities. With a dynamic events calendar, there's always something to inspire and uplift.

Image by Brava!

Looking for a pre-summer pick-me-up? Don't miss the Jurassic Drag performances on May 20th and 21st, 2024! Featuring an all-star lineup of drag royalty, this show promises to dazzle and delight with its infectious energy and boundary-pushing creativity!

  • Dance Mission Theater

Dance Mission Theater is more than just a venue; it's a hub for cultural exchange and empowerment through movement. From captivating performances to transformative workshops, it's a space where women shine brightest, embracing their bodies and stories with unapologetic grace. Plus, it's home to the Dance Brigade, known for its kick-ass feminist dance moves aimed at changing the world.

Be sure to mark your calendars for the CubaCaribe Festival of Dance and Musi, from June 7th to 9th, 2024, where rhythm and revolution collide in a celebration of Caribbean heritage and resistance.

Image by Dance Mission Theater

  • CounterPulse Theater

CounterPulse Theater is a hotbed of experimentation and innovation, where artists challenge conventions and ignite conversations that matter. With its commitment to diversity and accessibility, it's a playground for creatives of all backgrounds to push the boundaries of art and activism.

Coming up, don't miss ARC Edge 2024, a showcase of visionary works by emerging artists Diana Lara and Gizeh Muñiz Vengel, or Block Fest 2024, where you can unleash your inner artist and craft your own masterpiece!

Image by Grey Tartaglione

More Events for Your Calendar

While some event calendars are still taking shape, keep an eye out for these upcoming highlights in the Bay Area:

●       Christina Fernandez: Multiple Exposures: June 7 through September 22 at San Jose Museum of Art.

●       Day Jobs: March 6 through July 21 at the Cantor Arts Center in Palo Alto.

●       A Movement in Every Direction: Legacies of the Great Migration: April 13 through September 22 at Berkeley Art Museum and Pacific Film Archive.

●       Solo Exhibitions of Women Artists: Experience works from Leilah Babirye, Mary Cassatt, Tamara de Lempicka, and Rose B. Simpson at de Young and Legion of Honor museums.

●       San Francisco Open Studios: Purchase work directly from female creators from September 19 through October 13, 2024 at San Francisco Open Studios.

Keep Your Eyes Open For More Great Events Coming Up For Summer 2024

From reveling in laughter with our favorite comediennes to cheering on badass women athletes, let's make this summer one for the books – filled with art, empowerment, and sisterhood.

About the author: Polina Smith is a theater producer and staff writer for Seismic Sisters.

Woman Made II Event Recap: A Fusion of Art and Activism in San Francisco

By Polina Smith

Image by Seismic Sisters, Art courtesy of Nicole Dixon

In March 2024, we embarked on a mission to shine a spotlight on the incredible work of feminist artists who are making waves in the Bay Area. Our Woman Made II event at Manny’s was a month-long celebration that kicked off Women's History Month with a bang.

Woman Made II provided a platform for reflection, dialogue, and a glimpse into a more equitable future. Showcasing some of the Bay Area's most captivating artists, the event left an indelible mark on all who walked through Manny’s doors.

From the unforgettable opening reception on March 1, featuring performances by Mia Pixley, Ash Rex, and the Molly James Band, to the awe-inspiring finale by Rhodessa Jones, the event was a testament to the power of female artistry and activism.

Celebrating Those Who Supported the Woman Made II Event

We extend heartfelt gratitude to everyone who showed their support for the event, from the many attendees at the opening reception to the hundreds who packed Manny’s throughout the art show's duration. Your enthusiasm and presence made this event truly unforgettable, and we can't wait to do it all again in the future!

We’re also so thankful to the talented performers who helped this event go down in history! Be sure to follow these artists and see where they show up next!

Mia Pixley

Mia Pixley, Ph.D. is a mother, clinical psychologist, and artist who uses her cello, voice, and music performance to study and represent aspects of self and other, community, and the natural world. Similar to the collaborative lens from which she approaches her psychotherapy practice, Mia’s artistic collaborations lead with curiosity, honesty, humility, and humor. Protectively whimsical and simultaneously melancholic, Mia’s music gravitates toward the beauty hidden in sorrow, pain, and loss and this beauty’s potential to inspire curiosity, wonder, rebirth, and reconnection to ourselves, each other, and the natural world.

She brought her enchanting blend of cello, vocals, and composition to Woman Made II, captivating audiences with her soul-stirring performances. Mia's music, influenced by her experiences as a clinical psychologist, mother, and nature enthusiast, delves deep into the human experience, exploring themes of resilience and connection.

Ash Rex

Ash Rexford is a clown, contortionist, dancer, and movement artist. Since 2010 Ash has been performing on stages from theaters to festivals, choreographing solos and ensembles, developing characters, designing costumes, directing, producing, and traveling the world sharing her passion for performance. Starting as a dancer and a natural on stage, Ash always dreamed of being a modern circus performer but never believed it was possible.

Ash Rex mesmerized audiences with her breathtaking blend of contortion and dance. Since 2012, she has been wowing audiences worldwide with her unique talents and artistic vision. In addition to her performances, Ash also offers Slither classes, blending dance and contortion to create stunning sequences that inspire and delight. These classes blend dance and contortion, using foundational poses and acrobatic movements to create beautiful contortion dance sequences. It was such an honor to have Ash share her talents with us!

Image by Seismic Sisters Instagram

Molly James Band

Molly’s soulfully rich voice greets you with open arms and a nod of recognition: we’re in this together. With ukulele in hand, she offers music that speaks to the dynamism of our human experience. Joy, grief, family, violence, love, patriarchy; nothing is off limits.  With power, humility, and integrity, she sings with a vision toward healing the wounds of our world.

She created and lead the Bay Area’s feminist-driven 9 Lives Music Collective.  She lead the minimalist folk band Tooth and Talon, and then the jazz-dipped Molly James Band. 

The Molly James Band, led by the wondrously talented Molly James, brought their signature jazz-infused sound to Woman Made II. Their performance added a soulful vibe to the event, leaving a lasting impression on all who attended. Check out their new album coming out in Fall 2024!

Rhodessa Jones

Rhodessa Jones of San Francisco is an actress, teacher, singer, and writer who is the co-artistic director of the San Francisco-based theater company Cultural Odyssey and the founding director of the Medea Project: Theater for Incarcerated Women, which brings performance workshops to incarcerated women and women living with HIV. Jones first learned the art of storytelling from her grandmother and her aunts. This has led Rhodessa into the art of autobiographical theater and stortelling to support the most vulnerable people to heal collectively.

Rhodessa Jones, Co-Artistic Director of Cultural Odyssey in San Francisco, delivered  powerful original monologues at the event that had us at the edge of our seats. An acclaimed actress, teacher, singer, and writer, Jones is renowned for her groundbreaking work with the Medea Project: Theater for Incarcerated Women. Her words inspired action and reflection, leaving a profound impact on all in attendance.

Thank You to Our Additional Talented Visual Artists

We also extend our gratitude to the talented visual artists whose works adorned Manny’s throughout the event, creating an immersive and inspiring environment for all who visited.

●       Nicole Dixon: Nicole Dixon, an Oakland native with a rich history in the arts, has shared her talents across the country, from the Bay Area to D.C., and even internationally in the Kalahari. With a BA in Studio Art from Spelman College, her work as an artist, educator, and art administrator spans over two decades, aiming to empower communities and foster positive social change through art.

●       Taiko Fujimura: Taiko Fujimura, a San Francisco-based mixed media artist, crafts stunning artworks using watercolor, ink, acrylic, and oil. Her art, a rich montage of personal experiences and connections, navigates the complexities of dualism—balancing chaos with order, the industrial with the organic, and more.

●       Tiffany Conway: Through her art, Tiffany Conway explores the power and resilience of her journey as an African American woman. Using oil paints, she crafts a vivid and bold world that offers a space for freedom for everyone. Her creative process transforms grief into beauty, using the canvas as a medium for inner dialogue.

●       Nye Lyn Tho: Nye Lyn Tho is a freelance artist in Virginia Beach, VA. She uses photography and graphic design to create unique narratives for brands and individuals. Her portfolio includes collaborations with major corporations and local businesses. She skillfully uses tools like Photoshop and a Canon 5D Mark IV to forge emotional connections.

●       Nathalie Kardjian: Nathalie Kardjian, a San Francisco-based multi-media artist, creates art that showcases resilience's power through bold colors and sweeping brushstrokes. Beyond her visual art, she directs the documentary project "Hairlock Stories," which explores the resilience found in crises. She has also worked with global non-profits like UNHCR to offer art therapy.

·         Susan R Kirshenbaum: Susan R. Kirshenbaum uses modern technology in her art, primarily using an iPad Pro and Apple Pencil to create digital paintings and collages inspired by life drawings. Her works, characterized by graphic, sensual, and sometimes whimsical styles, are often output onto fabric or paper, preferring life-size scales and soft textures

·         Krystal Lauk: Krystal Lauk is one of the two driving forces behind Lauk Haus. She is known for her distinctive illustration style that blends cultural influences with a tech-savvy approach. Her work is clear and empathetic with the ability to capture complex human emotions.


A Seismic Thank You to Manny’s for Hosting Woman Made II!

Last but not least, we extend a heartfelt thank you to Manny’s for hosting not only the opening event but the entire art show. Your support made this event possible, and we are endlessly grateful. And if you haven’t already visited Manny’s, be sure to check them out for an unforgettable culinary experience.

If you haven’t already, follow us on Instagram at @seismicsisters for all the latest updates on the Bay Area feminist scene. We'll keep you in the loop on all the exciting events to come!

About the author: Polina Smith is a theater producer and staff writer for Seismic Sisters.

Meet Me At The Groundfloor

By Keesa Ocampo

Photo courtesy of @groundfloorclub on Instagram.

Today, there are more data than ever that we are living in a loneliness epidemic. Nearly 1 in 4 adults globally and 27% of younger adults (19-29) report feeling very lonely. As jobs and technology change rapidly, setting the new normal, people have been left with limited social interaction at even less depth. Coming out of the pandemic, it’s become quite clear that there is a need for more meaningful connections and hopefully, an easier way to find them. 

Friendship expert Shasta Nelson says that no age group is immune from the loneliness epidemic and some studies show that it peaks right around the age of 30. Why 30? “It may be an age where we feel we have a lot of unmet expectations in our personal life, all of our friends from childhood and college are doing life in different order, and it becomes an age where we start to feel like we have less in common with them, leaving us feeling alienated and isolated,” she says.

Nelson also notes that up to around the 30s, childhood, family and school create proximity to people and meeting people. Once the 30-year-old threshold is passed, how and where to find meaningful relationships reaches unchartered water. The big world filled with so many people can all of a sudden feel lonely.

With more than 8 in 10 people working in a hybrid or full remote arrangement, there’s uneven access to workspaces where individuals can socialize and make connections. The thought of being in a co-working space versus a home office feels mildly attractive - a bunch of remote workers being lonely together. And so, in a day and age where we need to have our guard up, and are encouraged to have walls down, where do we find this magical community of potential friends and how do we sign up?

Meet Groundfloor - the new community on the block where one can make friends, nurture interests, take meetings, and enrich daily lives. The secret sauce is that they’re built with a different DNA, architected to facilitate learning and kismet meetings. They offer ‘more than a desk’ with programming for wellness, clubs, and events. Dubbed the ‘anti-loneliness club offering friendship at $200’ by The Guardian, Groundfloor’s model was built to address isolation in the post-30 market. 

“We're on a mission to cure loneliness,” shares Jermaine Ijieh, Co-Founder and CPO at Groundfloor. “Our vision is to enable and empower adults to build community around the things they love in their neighborhoods. We decentralize much of how Groundfloor operates to our members and provide them support to create and collaborate. We want to help revitalize neighborhoods that may not have a consistent gathering spot anymore similar to traditional institutions we had when we were younger like Places of Worship and School. We bridge individuals and businesses who've helped foster the traditions of the neighborhood, and allow for those who have long existed and new connect via their passions.”

Entrepreneur and angel investor Christina Luna, photographed at Groundfloor Oakland by Duane Ramos.

Groundfloor makes community more accessible, opening their space and events to people from a wide array of backgrounds. At its price tag, thousands have signed up, with young people and newcomers investing. Here’s how the space catalyzed relationships and how work can be made more meaningful, through the lens of Christina Luna - entrepreneur, advocate for the global Asian music industry, and an angel investor. 

How did you get involved with Groundfloor? What were the compelling features of its model?

I became a member of Groundfloor in 2023 and at the time I wasn’t looking to join a social club or community space. I stumbled upon Groundfloor’s beautiful images on social media, submitted a membership application, and scheduled a tour to learn more. I was pleasantly surprised by a lot of great features of its first location in San Francisco – the inviting environment, comfortable work and hangout spaces, but most especially the creative energy the founders and community managers have cultivated. Through a variety of clubs, classes, social hours, and events I’ve made meaningful new friendships in a way I haven’t really had in other spaces.

Why did you select this as an investment opportunity and how does it align with your values and mission for local communities?

I started angel investing in 2021 and along the way I’ve gravitated to businesses that have an aspect of building local communities and ecosystems. I’ve experienced Groundfloor’s mission of community-building firsthand in San Francisco and have felt that same spirit in their other locations as well. While all opportunities have a level of due diligence involved prior to making an investment, I also believe that the best investments are the ones you have a personal connection to like me with Groundfloor.


What should women look out for when choosing where to invest?

All investments have level of risk and before choosing where to invest, you should determine your comfort level with the amount of money you’re investing. There is an incredible opportunity for women to consider investing in other women. Today, only 2% or less of venture capital is going to women-founded startups and people of color. A great way to start angel investing especially if you’re new, is to look into crowdfunding from reputable investing platforms where you can learn about diverse deals but also start with smaller investments. If you’re experienced in a certain sector and there’s an opportunity there, this is also a great way to stretch your expertise in a way that benefits your personal diligence process.

Christina Luna, Keesa Ocampo, and Dorothy Dantes at the Groundfloor Oakland, making remote work x friendship happen.

Generally - know your risk level, read and research each deal, but don’t forget to enjoy the process!

Yes! This is the apparent happy and unlikely meeting place of creative pursuit x interests! But can it become the birthplace of remote work x friendships? Beyond the $200 subscription fee, Nelson also notes that building friendships requires making consistent time for each other. Furthermore, she encourages “positive emotions” or bringing value to an experience through genuine interest, enjoyable time, and acceptance. “When people walk away, it has less to do with how impressed they were, and more to do with how loved, appreciated, and accepted they feel.” This is how friendship is made.

They say love and friendship can happen in the workplace but can it happen for this new generation of remote workers? Until we see the fading lights to the ‘always online,’ there’s hope that we can do this differently. If you’re down for the social experiment, meet me at the Groundfloor.

About the author: Keesa Ocampo is the CEO & Founder of WeSparq, a positive impact creative agency that empowers brands to find their voice and become a force for good in their milieus of influence. She is a two-time Emmy Award-winning writer, director, and producer for television, distinguished during a 16-year career with international broadcast media company, ABS-CBN International. She was recognized as one of the 100 Most Influential Filipinas in the US and received a Presidential Citation for humanitarian work from Her Excellency Gloria Macapagal-Arroyo, former President of the Republic of the Philippines.

The Comedienne Roundup

Lady Stand-ups to Love and Laugh with right now!

By Kim Christensen

Taylor Tomlinson of After Midnight, weeknights on CBS and the new Netflix special, Have It All. Photo courtesy of @taylortomlinson

Ready for some comic relief? Instead of doom scrolling, binge these comediennes in your Instagram feed or on Netflix and jolt yourself into a positive mood:

Jackie Fabulous is touring the US in 2024. Book a front row seat at a show near you. Courtesy of @jackiefabulous

Jackie Fabulous delivers huge laughs in tiny bites with her viral Instagram reels. Don’t miss her Morgan Freeman reference! It’s a riot! Follow her on Instagram at @jackiefabulous. 

Leanne Morgan burst out onto the scene this year with her I’m Every Woman Netflix special. From her love of Jell-O salad to her big panties, watch it and fall in love with all of her. Follow her on Instagram at @leannemorgancomedy 

The gloriously raunchy comedic legend Luenell Campbell owns the stage in her Netflix special Luenell: Town Business. The “Original Bad Girl of Comedy” has over 1 million followers on Instagram! (And she’s a local comedy queen from Oakland!). Follow her Instagram at @Luenell. 


Single mom boss and standup legend in the making, Katherine Ryan delivers in ‘Glitter Room’ on Netflix. Photo courtesy of Netflix.

Katherine Ryan revels in single motherhood and skewers critics in her Glitter Room stand-up special on Netflix. 

Hoodo Hersi’s floating head and snarky commentary on Instagram reels are both unique and compelling. We can’t look away! (And, we don’t want to!) Follow her at @hoodocomedy. 

Debra DiGiovanni has thoughts on ‘skiing’ – follow her IG @debradg or else! 

Atsuko Okatsuka’s 2024 international tour schedule. Courtesy of @atsukocomedy

Atsuko Okatsuka’s The Intruder comedy special on HBO has made her a breakout star. She just sold out her five (5!) stand-up shows in San Francisco. She is hot!

Taylor Tomlinson brings her young, odd, messy and hilarious perspective to audiences in three (3!) comedy specials on Netflix:  Have It All, Quarter-Life Crisis, and Look At You. You can start with this 5-minute taste of her quirky jokes. With her career catching fire, Taylor just landed a splashy new late-night show where she laughs at the internet called After Midnight. Executive produced by Stephen Colbert on CBS! Find her on Instagram at @taylortomlinson. 

Bridget Everett’s a-mazing show Somebody Somewhere  on HBO is at once intimate, quirky and groundbreaking with Everett shining as the star of her own creation. This show has been renewed for a third season! Likewise, her friend in comedy Amy Schumer is promoting the second season of Life & Beth — coming soon on Hulu.

Follow them on social media. Watch their shows. Support comic genius!

About the author: Kim Christensen is executive editor of Seismic Sisters.

From Silicon Valley to Shelves: Sarah Lacy's Story of Books and Democracy

By Polina Smith

Sarah Lacy, a three-time published author, mother of two, CEO of multiple tech startups and co-owner of ‘The Best Bookstore in Palm Springs’. Photo courtesy of Sarah Lacy.

When Sarah Lacy moved to Palm Springs from San Francisco in 2019, she didn’t know she would become the co-owner of the only bookstore in town, let alone find herself on the front lines of preserving democracy.

“There are so many people who spend their lives dreaming of opening a bookstore, especially authors, and I'd say I was not one of them,” Lacy said.

Known for her polarizing and fearless voice in media, she was still holding up her middle fingers to nearly two decades of lies, threats, and sexual harassment in Silicon Valley. She raged against the global tech center’s toxic culture in the same blog post that announced the sale of her first media-tech startup, Pando.

"I have absorbed so many more stories than I have reported, more than I can ever report, about the dark side of Silicon Valley," she wrote.

Throughout Lacy’s nearly 30-year career in journalism, she also became a three-time published author, mother of two and CEO of multiple tech startups. And now, one of two founders of “The Best Bookstore in Palm Springs”.

In the heart of town, across the street from a drag bar and just a few blocks from an art museum, locals and visitors from around the world have access to over 30,000 titles in the 1,025-square-foot bookstore — She calls her block “DeSantis’ worst nightmare.” And now it’s her mission to get more books into as many hands as possible. 

‘The Best Bookstore in Palm Springs’ display table with Sarah’s exuberant sticky note promos. Photo courtesy of Sarah Lacy.

Lacy and her partner, Paul Bradley Carr, founded the bookstore in late 2022 after they discovered that the closest bookstore was a Barnes & Noble in Palm Desert, a half-hour drive away.

“We kept being like, this is crazy that there's no bookstore here,” Lacy said.

“Once we actually believed that fact, we were like, well, someone should open a bookstore.”

Several factors brought the two serial entrepreneurs to the consensus that that “someone” may as well be them. And the more time they spent uncovering the logistics of the possibility, they realized that they had been gaslit into thinking that books were a terrible business. Print books are a $28 billion industry– and it isn’t just for Amazon.

Statistics show that the printed book market is alive and well, with 788.7 million books sold in the U.S. in 2022. And they have remained in steady demand, with trade paperbacks taking a large piece of the pie at 60% of total sales since the start of the millennium.

Data from Pew Research also shows that up to 67% of younger adults (under age 30) are also more inclined to read books at least once a week compared to older groups. This highlights the ongoing appeal of traditional books and suggests a strong future market among younger generations—even those who grew up in tech-heavy households.

Before opening, they anticipated about $600 a day. Their first day brought them ten times that amount and one million dollars in revenue in their first year.

It proved to not only be a sound investment but also the right thing to do.

Especially since the local community had already provided so much for Lacy and her family— more specifically, a safe haven for her transgender daughter.

To Lacy, at this time in history, when books are being banned before firearms, she cannot imagine a more important thing to be doing now in this country — fueled to make access to books easy, frictionless and seamless.

Selfie photo courtesy of Sarah Lacy.

“Books are the greatest empathy builder. They tell people who may not feel or look or be like the majority that they're okay and they're not alone,” she said

“All great storytelling is essential, essentially wired in our brains to be the original virtual reality. It takes you into another person's consciousness. It takes you into another person's lived experience. And political parties who wanna divide people, don’t want that.”

Palm Springs, a town of 40,000 people, in a blue state, is one of few queer-friendly cities in America and only has one book banned— in comparison to the 438 in Texas. 

Lacy recognizes that the safety and freedom of expression where she lives is a shining beacon. And while most books can be purchased on the Internet, it’s just not the same experience as a local space where you can browse and discover or let alone receive a personalized recommendation.

“So a lot of what we wanna do digitally is bring all the magic of that block in Palm Springs to the world into everyone's school, everyone's library, everyone's home.”

In the summer of 2022, “Best Bookstore” founders Carr and Lacy discovered that along with their online storefront, they could reach a greater audience through text message. Customers can send a message to 1-877-822-1779, ask for book recommendations, just like they would if they visited the location in Palm Springs, and receive their order wherever they are located.

The extension of their brick-and-mortar into the digital space has gifted the two local business owners the privilege to offer such a personal experience to, now, thousands of more lives a day.

“They hold it to their heart,” Lacy says. She sees it time and time again, when someone speaks about a book that they love. “It’s a profound object, of importance that can heal people, that can connect people, that find people when they need it most.”

And while this story could very well end, on this very note for Lacy and Carr; this is just the beginning. Very similar to the moment when the two realized that there were no independent bookstores in Palm Springs – they see there are not enough voices pushing against the strategic attacks on democracy and rash of book bans in schools, leading to the stripping of our rights to diverse art, thought and necessary information. 

Photo courtesy of Sarah Lacy.

“The object of profit is exactly why it might be a problem if schools or organizations opt out of books by queer and black authors. And why that's gonna then mean those authors don't get publishing deals,” she said. “It’s a terrifying slippery slope.”

In ten years, they see themselves as a very successful publicly traded company and poised to challenge the big publishing companies like Scholastic. And there is no doubt in their efforts to preserve this level of democracy in action with books and creative entrepreneurship. Case in point is their newest creation - the Palm Springs Readers’ Festival – which just wrapped a successful launch in early 2024.

“Mission-based causes and never caving in or making compromises on them is probably one of the only specialties that Paul and I have going back to our days as journalists,” Lacy said.

Today, the pair maintains their fervor for uncovering groundbreaking systems that revolutionize the book-buying experience while expanding their collection. What started as an unforeseen ambition has now evolved into a digital initiative aimed at promoting unity and nurturing empathy in a world divided by conflicting narrative.

“Join the Best Bookstore Concierge service! Just text JOIN to 1-877-822-1779 and you’ll be instantly enrolled in our Best Bookstore Concierge service! Just text the name of a book, the picture of a book, or a request for a recommendation to that number, and we’ll confirm we have what you want and get it to you immediately. It’s that easy! No shopping carts, no shipping costs, no BS!” says Sarah Lacy.

Sign up for the Best Bookstore’s Newsletter and get great insights from Sarah herself! www.bestbookstore.com (bottom of page)

About the author: Polina Smith is a staff writer for Seismic Sisters.

How Women-led Businesses are Driving San Francisco’s Revival

It All Starts With Small Businesses!

By Ariel Neidermeier

The 'It All Starts Here' campaign, funded by a consortium of San Francisco business leaders and launched during APEC 2023, was created to rekindle the city's innovation and cultural vibrancy in the aftermath of the pandemic. While the campaign video emphasized the contributions of Big Tech and business leaders, it largely overlooked the crucial role of small businesses, women and minority communities in shaping San Francisco's past, present and future; which begs the question: will meaningful change happen through top-down leadership or does the city’s most effective solution lie in the hands of its women and neighborhood leaders?

The Unseen Force

Uzuri Pease-Greene at the Daniel Webster Elementary School mural. Photo by Tumay Aslay.

San Francisco's re-emergence is not only being driven by Big Tech and big name business leaders, but also by the contributions of neighborhood micro-economies and small business owners. There are 126,634 small businesses in San Francisco, which make up nearly all of the businesses (99.87 %) in the county. According to the San Francisco Office of Economic and Workforce Development (OEWD) women-led small businesses comprise an estimated 37-42% of these businesses.

The rising number of women-led businesses could be a result of capital challenges. As tech journalist and entrepreneur Sarah Lacy points out, “We know that historically, even in tech boom times, women were getting less than 3% of venture capital. That got worse after the pandemic. Women dominate in small business entrepreneurship partly because they don't have access to capital.”

Although women-led businesses make up more than a third of all small businesses in San Francisco, they still receive less support than businesses owned by men. During the pandemic, women business owners in San Francisco received OEWD loans and/or grants that were 23% less than the average award provided to men ($15,082 for men versus $11,649 for women). What’s more, women-owned businesses in San Francisco received 37% less than the average Paycheck Protection Program Loan amount than male-owned businesses in 2020.

And, female business owners are not the only entrepreneurs that need more support. “Don’t forget about social entrepreneurs - we need nurturing too!” says Uzuri Pease-Greene, Director of C.A.R.E. San Francisco, a nonprofit helping grow public housing into a strong and thriving community on Potrero Hill.

How Female Entrepreneurs Are Reviving San Francisco's Neighborhoods

Kate Maeder Scarlet Fox.

Kate Maeder and Kaela Miller, co-owners of Scarlet Fox Wine Bar in NOPA. Photo courtesy of Kate Maeder.

While downtown San Francisco has struggled post-pandemic, neighborhoods like NOPA and the Castro are flourishing. There are 20% fewer small businesses downtown than there were before the pandemic. Last year, the Financial District and South Beach experienced 738 openings and 844 closures. In contrast, NOPA, including the Lone Mountain and USF districts, saw 97 businesses open and 63 businesses close, while the Castro, including Upper Market, witnessed 270 openings against 159 closures.

Many of these new businesses have been founded by women — like Kate Maeder, a political strategist and co-owner of Scarlet Fox Wine Bar which opened in NOPA last June. To Maeder, the role of small businesses in San Francisco’s recovery is vital. "Women and diverse folks can play an important role in rebuilding our city post-COVID, especially in our vibrant neighborhoods," she says. While she acknowledges the challenges of opening a business in the city, she notes how she and her wife and co-owner benefitted from San Francisco’s policies supporting small businesses, like 'Change of Use' and 'First Year Free'. "It’s no easy feat, but building a culture of supporting small businesses will help the city thrive," Maeder believes.

Carol Gancia, the founder and chocolatier of Kokak Chocolates. Photo courtesy of Carol Gancia.

In the Castro, Carol Gancia, the founder and head chocolatier of Kokak Chocolates, reflects on the unique challenges and rewards of running a food-related business in San Francisco. Despite having her chocolate shop broken into twice since opening during the pandemic, Gancia has committed to making it a haven of authenticity and cultural diversity, offering customers a taste of the tropics amid the city's urban landscape. "It’s a place of discovery," Gancia notes, highlighting her exotic flavors like Calamansi and guava chocolate. She also emphasizes the importance of community involvement and LGBTQIA+ support. "We actively participate in our community, standing up proud and being seen," she adds.

Building a Safer, More Vibrant City

San Francisco's journey towards revival in a post-pandemic world is increasingly being shaped by women entrepreneurs who are not only running successful businesses but also actively investing in building safer, more welcoming communities. Their contributions go beyond economic impact; they are integral in building a city that thrives on inclusivity, safety and vibrancy. This, in turn, is redefining traditional business norms, and leading to a renewed understanding of what constitutes "good business."

At the height of the pandemic, Kimberly Jackson Wickam, owner of JAX Vineyards in SOMA, began hosting events, bringing in experts to discuss AI, mental health and other socially-pressing topics. This shift in the way JAX did business not only led to its survival but also contributed to the surrounding neighborhood's revival. “We worked very hard to be an open venue for our neighborhood. We call ourselves the ‘SOMA neighborhood oasis’.” To Jackson Wickham, neighborhood safety is vital for San Francisco businesses to flourish. "People need to feel safe to venture into specific neighborhoods," she explains.

Similarly, Jennifer Derrick, co-owner of The Finerie boutique on Fillmore Street, emphasizes the need for a supportive policy environment for small business. "It's not easy to figure out all the hoops that you need to jump through," she points out, highlighting the challenges in navigating city policies. Despite these hurdles, her and her co-owner’s passion for revitalizing San Francisco as a fashion destination drove them to open their boutique in November 2022. From the beginning, their vision extended beyond just business. “We were like, ‘how can we foster and build a new community where we could be surrounded by successful, dynamic, awesome women?’”

As part of their mission to create a space of community engagement and intellectual exchange, Derrick said The Finerie would be starting a speaker series in the new year. Once a month, they’re planning to bring in dating coaches, midlife experts and female founders to create a space for women to feel supported and connected.

Missed Opportunities

The multi-channel advertising campaign to refresh San Francisco’s beleaguered image had a $4 million budget funded mostly by tech billionaires. What would women have done with this funding?

●     Fund onsite childcare in office buildings and creatively boost women-founded and other small businesses to entice people ‘back to work’ downtown. San Francisco has seen a 34.7% reduction in its in-person workforce, resulting in the loss of $2.9 billion dollars in yearly spending for the city’s residential and commuter workforce. If fewer workers are commuting to and from downtown, then the city should invest in onsite childcare in office buildings to get parents rushing back in and provide creative economic support to underserved entrepreneurs trying to make a go of small, medium and big ambition businesses.

●     Look at safety, quality of environment, and culture from San Francisco women’s perspectives. Crowdsource female residents’ feedback and fund creative ideas for making downtown friendly to women, parents, families and visitors. If women feel safe and supported in the city, they will let their national and global communities know that San Francisco is emerging even better than before. This, in turn, will draw long-term residents, entrepreneurs, visitors and tourists, creating vibrant thriving communities across the city.

●     Address the overdose epidemic. While 2020 remains the deadliest year on record of San Francisco’s overdose epidemic with more than 720 overdose-related drugs, 2023 has the potential to outpace 2020’s record with a current projection of 752 deaths by the end of year. To combat this, more funds could be invested into ongoing initiatives to provide harm reduction supplies and connect people to long-term substance abuse care. This, in turn, would partially address the homelessness crisis in San Francisco, as more than half of individuals who receive street overdose resources are unsheltered.

“Us” Includes Women Too

The 'It All Starts Here' campaign video’s narrative of epic innovation and progress presented more like an initiative for 'All of Them' than 'All of Us.' To genuinely capture the city's spirit, it's essential to broaden the lens to include diverse perspectives and enterprises, particularly those led by women. By valuing and uplifting the contributions of women and minority-led businesses, San Francisco can truly redefine what innovation looks like and ensure that its revival is not just successful but equitable.

About the Author: Ariel Neidermeier is a San Francisco Bay Area journalist and contributing writer for Seismic Sisters.

Seismic Sisters is a dynamic and progressive San Francisco-based media platform dedicated to amplifying the voices of feminists, promoting gender equity and acting boldly for social justice. Focusing on a blend of insightful journalism, engaging storytelling and advocacy, it amplifies the voices of new leaders and long-time rebels who are shifting culture and changing the landscape. From in-depth articles on societal issues to profiles of influential female leaders and creators, Seismic Sisters serves as a vibrant space for discussion, inspiration and empowerment, celebrating the contributions and achievements of women while driving the conversation on feminism and social justice forward.

Aging with Grace

Confronting Ageism to Build a More Inclusive, Powerful and Pleasure-Filled Future

By Polina Smith

In the wake of the passing of Senator Dianne Feinstein, the first female Mayor of San Francisco and a significant political trailblazer, questions about ageism have surfaced in the national discourse. Is 90 too old to be in the Senate? Should there be mandatory retirement? Is President Biden too old to run in 2024? 

Age-based stereotypes are not merely a concern within the realm of national politics; they seep into our workplaces, neighborhoods and homes, touching the lives of everyone from your co-workers to your favorite aunt in Wichita.

Photo Credit: DisobeyArt, iStock photo

Ageism Unveiled: Beyond Generational Divides

Ageism, the deep-seated prejudice based solely on age, permeates our culture, media and workforce. It’s a subtle yet insidious '-ism' that persists, often unchecked. "Ageism is this odd ‘-ism’ in that it’s still socially acceptable in many ways," says Joann Montepare, PhD. The root of this prejudice often lies in a lack of understanding and connection with the elderly, perpetuated by the increasing segregation of age groups in our society.

The disconnect from the wisdom of older generations continues to increase as families spread out for work and opportunity, eroding the rich tapestry of shared experiences that once bound the family unit. Subsequently, media and entertainment echo these biases, further embedding ageist stereotypes into the collective consciousness. But why this divide? Is it based on fear, competition for resources or simply ignorance? The fight against ageism takes many forms, and some remarkable individuals and organizations are leading the charge. Here are some women who are reshaping mindsets through their phenomenal work.

Vicki Larson, ‘Not Too Old for That: How Women are Changing the Story of Aging’ author

San Francisco Bay Area author Vicki Larson is a media maven and powerful advocate for rethinking attitudes about aging. She is dedicated to empowering feminists and tackling ageism through education and activism. The former longtime lifestyles editor, writer and columnist for the Marin Independent Journal, she continues to bust ageist and sexist narratives about aging as a woman and women’s sexuality and desire through her writing. Published in The New York Times, The Washington Post, The Guardian, Newsweek, AARP’s The Ethel, The Huffington Post, Medium and elsewhere, her voice serves as a bullhorn for women of all ages, inspiring others to challenge societal norms.

Photo Credit: Kim Thompson Steel

Ashton Applewhite: Ageism as a Call to Action

Ashton Applewhite has become a powerful voice since she began blogging about aging and ageism in 2007. Recognized by The New York Times, National Public Radio and the American Society on Aging as an expert on ageism, she founded This Chair Rocks, a platform aimed at dismantling ageism and promoting intergenerational understanding. In 2022, she was named one of fifty leaders “working to transform the world to be a better place to grow old” by the UN’s Decade of Healthy Aging platform. Through her insightful writings and talks, she encourages society to embrace the diversity of experiences that come with age and to help create a world where everyone has the opportunity to live long and live well.

Photo Credit: www.instagram.com/thischairrocks by Ashton Applewhite

Isabella Rossellini: Redefining Beauty through Activism

Isabella Rossellini is a trailblazer in redefining beauty standards. Her advocacy goes beyond the superficial, delving into the core of societal perceptions about aging and beauty, proving that beauty knows no age. She has fun showing her active life by curating her own popular Instagram page @isabellarosselini which has 812K followers!

Photo Credit: Zhong Lin for Vogue Italia cover, via www.models.com

Nancy Pelosi: Ageless Political Prowess

Stateswoman and House Speaker Emeritus Nancy Pelosi has defied age-related prejudices by becoming one of the most powerful democratic voices of this era. Elected as the first woman to be Speaker of the House in 2007 in her late 60s, she is considered one of the most effective speakers in U.S. history, playing a pivotal role in passing epic legislation like Obamacare, AIDS research and policy legislation, and even saving American democracy on January 6, 2021 by keeping a cool head and reconvening the House. She is a bold voice for women’s equality, abortion rights and the “wholesome” benefits to democracy of electing more women. Her leadership exemplifies the power of experience and wisdom, breaking down barriers in politics and showcasing that age is not a hindrance to making a difference.

Photo Credit: Tumay Aslay, Seismic Sisters

Oprah Winfrey: Shattering Taboos on Menopause

Oprah Winfrey is a fearless advocate who has shattered taboos surrounding menopause. Telling her own story of how she struggled to find out what was wrong and why she had seemingly strange symptoms like heart palpitations and sleeplessness in mid-life, she wanted to share her experience of discovering menopause and fill a gap in media coverage on the issue. In her now famous ‘The Menopause Talk’ Oprah hosts an unguarded conversation with Drew Barrymore, Maria Shriver, Sharon Malone, MD and Heather Hirsch, MD on the topic. O, The Oprah Magazine, also addresses issues related to aging, women’s health and societal stigmas. Through open discussions and informative sessions, she has sparked vital conversations about aging.

Photo Credit: MediaPunch Inc / Alamy Stock Photo.

Change: Where Do We Begin?

Confronting stereotypes begins with introspection. Are we perpetuating stereotypes? Are we unconsciously favoring younger colleagues? Are we using derogatory terms that reinforce ageist beliefs? The language we use can either perpetuate stereotypes or dismantle them. It's time to abandon derogatory phrases like "old geezer" and "fossil," replacing them with respect and appreciation for the wealth of experience older individuals bring.

Beyond Peaks: Embracing Life’s Later Chapters

Illustration Credit: Mark Long as shown in The Guardian’s
‘13 Peaks we Reach at Age 40 or Later’

Recent studies have highlighted the concept of ‘peaks’ in life, indicating that some of our most significant achievements and personal growth occur later in life, around the age of 40 or beyond. These peaks encompass career achievements, emotional intelligence and personal fulfillment, showcasing the richness of experiences that come with age. For instance, many individuals experience a peak in emotional intelligence in their 40s, allowing for deeper and more meaningful interpersonal connections. Career fulfillment peaks often occur in the 40s and 50s, as individuals have accumulated substantial experience and expertise, leading to greater job satisfaction. Additionally, the peak in life satisfaction tends to be in the 50s, indicating a sense of fulfillment and contentment with one’s life.

The Guardian recently ran an inspiring article titled, “Never past your prime! 13 peaks we reach at 40 or later – from sex to running to self-esteem.” It sets out to debunk the myth that life peaks in youth. Life really can keep getting better as we age!

Building an Inclusive Future Together

In the shared journey toward equality, age should never be a hurdle. From girls to grandmas, each generation offers unique perspectives and strengths that enrich our collective tapestry. The challenge is to confront ageism together, recognizing the inherent value in every individual, regardless of their age. By dismantling stereotypes and embracing the wisdom of our elders, we pave the way for a more inclusive and vibrant future for all.

About the author: Polina Smith is a staff writer for Seismic Sisters.